Job Summary:
Lead regional marketing and communications strategies, driving impactful campaigns and PR initiatives across multiple markets.
Responsibilities:
- Develop and lead high-impact marketing, PR, and communication strategies aligned with business objectives.
- Manage end-to-end execution of multi-channel marketing campaigns and PR programmes.
- Act as the primary regional liaison for distributors, providing toolkits, assets, and strategic guidance.
- Oversee and manage external agencies, ensuring deliverables, timelines, and budgets are met.
- Collaborate with internal and external stakeholders to coordinate global media events and messaging.
- Build and manage media relationships; develop press materials, spokesperson briefings, and crisis communications.
- Monitor media coverage, share of voice (SOV), and prepare post-campaign analysis reports.
- Analyse campaign performance metrics to derive insights and optimize marketing spend.
- Support internal communications planning and execution.
- Represent regional perspectives in global meetings.
- Plan and execute customer engagement and leadership events as required.
- Minimum 5 years of experience in the automotive industry, marketing agencies, public relations, or communications; regional exposure is an added advantage.
- Strong verbal, written, and presentation skills.
- Ability to simplify complex topics into clear, engaging, and media-friendly messaging.
- Interest in automotive products and familiarity with technical terminology.
- Proven ability to manage multiple projects and stakeholders concurrently while meeting deadlines and budgets.
- Experience in event management, including media tours and press conferences.
- Strong analytical skills with the ability to interpret data and produce meaningful reports.
- Detail-oriented, resourceful, and proactive in gathering information from various sources.
- Experience managing project budgets and tracking departmental expenditure.
Please kindly refer to the Privacy Policy of Good Job Creations for your reference:
https://goodjobcreations.com.sg/en/privacy-policy/
EA Personnel Name: Yang Soon Meng
EA Personnel Reg. no.:R25157469
EA License no.: 07C5771