Drive key account growth and new business opportunities through strategic sales, customer engagement, and solution-based selling.
Responsibilities:
- Manage key accounts (90%) while supporting new business development initiatives (10%).
- Prepare and present weekly reports on sales performance, customer visits, pipeline activity, and competitor insights.
- Collaborate with technical and product teams to gather customer feedback and support product enhancements.
- Identify, analyse, and develop a strategic pipeline of profitable business opportunities.
- Develop proposals, presentations, and business cases for internal stakeholders and clients.
- Maintain accurate records of prospects and customer activities using CRM and pipeline tracking tools.
- Prepare, manage, and monitor sales budgets, forecasts, and KPI performance (e.g., sales growth, gross margin, new customers).
- Achieve and exceed individual and team sales targets while continuously improving performance.
- Partner with internal stakeholders (e.g., Marketing, Technical, Sales teams) to develop and execute commercial strategies.
- Identify and leverage opportunities across multiple channels, including digital, mobile, and traditional platforms.
- Apply a consultative sales approach to understand customer requirements and deliver tailored solutions.
- Promote and sell a full range of products and solutions using cross-selling and value-selling techniques.
- Deliver high-quality customer service and maintain strong client relationships.
- Prepare and submit business tenders and proposals for new opportunities.
- Monitor market trends and competitor activities to identify and communicate new business opportunities.
- Build and maintain professional networks through events, conferences, and social platforms.
- Foster strong working relationships with internal teams throughout the sales lifecycle.
- Continuously enhance product knowledge and sales skills through professional development activities.
- Proven experience in a sales-focused role with strong knowledge of sales strategies and methodologies.
- Demonstrated ability to develop and execute sales plans to achieve revenue and profit targets.
- Strong track record in acquiring new business and managing sales pipelines.
- Experience in selling multi-product or complex solutions.
- Ability to handle technical aspects within a sales environment.
- Familiarity with contract terms and conditions within a sales context.
- Experience in campaign management is required.
- Strong networking and stakeholder management skills across different business levels.
- Proven experience managing and converting new business opportunities.
- Experience in engineering and/or manufacturing environments.
- Track record of securing new business within technical or engineering-related industries.
- Project management experience.
- Proficiency in CRM systems or equivalent tools.
- Strong understanding of technical product applications across industry sectors is an added advantage.
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EA Personnel Name: Yang Soon Meng
EA Personnel Reg. no.: R25157469
EA License no.: 07C5771